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Our Story


Custom Armor Group was founded in 2012 by Todd Dix, a deeply passionate entrepreneur who has 25+ years of experience in the military and law enforcement fields.

Todd was motivated to start CAG after experiencing first-hand the consequences of inadequate protective equipment in high-risk situations. He set out to design and produce custom body armor and protective equipment made of only the most cutting-edge and innovative materials to save the lives and meet the unique needs and challenges of those who defend and protect our nation and its citizens.

Todd also owns and runs Dix Defense, the nation’s highest volume representation group of sustainment products, including organizational clothing and individual equipment (OCIE), for law enforcement and federal agencies.

Our Mission


Custom Armor Group’s mission is to provide the highest quality and most innovative body armor and protective equipment possible to save lives and ensure the safety of those who serve.

Driven by several core values - patriotism, integrity, transparency, innovation, and a commitment to excellence - the company’s primary objective is to develop and supply world-class protective gear that keeps military personnel, law enforcement officers, and first responders out of harm’s way so they can go home to their families at the end of their shift or tour.

CAG is steadfastly dedicated to its mission, values, and passion for protecting those who risk everything to keep us safe.

Our Mission

Our mission at CAG is to serve and protect the brave men and women who selflessly dedicate their lives to ensuring our safety. We are committed to providing each one with the highest quality, most innovative body armor, and protective equipment, so they can return home safely to their families. At the end of the day, all I know is that these heroes deserve the best of everything and we're proud to play our part in safeguarding the lives of those who risk everything for us.

Founder, Custom Armor Group

Our Vision


Custom Armor Group aspires to keep innovating and expanding its product offerings to meet the ever-evolving needs of the global defense industry. The company is committed to maintaining only the highest standards of quality and performance while also providing unparalleled customer service and support.

Over the years, countless law enforcement agencies, U.S. federal and state agencies, and international coalition forces have actively deployed CAG products, trusting they will save lives - and they do.

CAG greatly looks forward to continuing to build and distribute ballistic-resistant body armor and protective gear that fully safeguards all the men and women who selflessly defend our freedoms and country.

Our Vision

Body Armor for Global Defense, Forward Operating

Trusted military-grade body armor across continents. Ensuring readiness, resilience, and reliability for those on the frontlines of freedom.

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